Semrush Content-Led SEO with Brian Dean Exam Answers (2024)

Exam Name: Content-Led SEO with Brian Dean

Exam URL: https://www.semrush.com/academy/courses/content-led-seo-course-with-brian-dean/

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Content-Led SEO with Brian Dean Exam Answers

What are Linkreators?

• A specific type of backlink
• Bloggers and journalists in your niche
• Tools for building backlinks to your site

What are Medium Tail Keywords?

• Keywords that are highly likely to convert
• Keywords with high search volumes
• Keywords with relatively moderate search volumes
• Low competition keywords

What is the #1 goal of a Power Page?

• Converting visitors into leads and customers
• Building backlinks
• Getting lots of blog comments
• Going viral on social media

Which Power Page Content Framework is focused on data?

• Awardsbait
• The Industry Study
• The Detailed Checklist
• The Go-To Guidebook

Which Power Page Content Framework is best for building relationships?

• The Trademark Technique
• Awardsbait
• Expanded List Post
• The Go-To Guidebook

Which Power Page Content Framework is best for establishing yourself as an expert in your niche?

• The Trademark Technique
• The Industry Study
• The Go-To Guidebook
• The Detailed Checklist

Which phase of content promotion should be done first?

• The social media phase
• The link building phase
• The eyeball phase
• The outreach phase

Which link building strategy focuses on fixing broken resources?

• The Skyscraper Technique
• Roundup link building
• Content curator link building
• Renovation link building

What are “Shoulder Niches”?

• Niches unrelated to your niche
• Industries somewhat related to your niche
• Niches directly related to your nice

Which tactics can help improve organic CTR?

• All the options
• Using brackets
• Using emotional sentiment
• Writing short title tags
• Adding numbers to title tags

What is Dwell Time?

• Amount of time a user spends on a page
• How long it takes a webpage to load
• Average reading level of a written piece of content
• Another term for bounce rate

Why is search intent important?

• Helps you automatically optimize for UX signals
• Helps Google index more of your pages
• Makes it easier to implement on-page SEO
• Improves average page loading speed

What’s the first step to scaling up content production?

• Auditing your existing content process
• Hiring writers
• Generating more keyword ideas
• Updating your existing content

What’s a reliable way to get high-quality writing delivered from freelancers?

• Send them a list of keywords to start with
• Emphasize the importance of the assignment
• Ask them to submit a writing sample

What are “Stat Keywords”?

• Keywords that have known search volume and cpc data
• Keywords that people use to find stats
• Keywords that are especially important for business goals
• Keywords that have low competition