SEMrush Backlink Management Exam Answers

  • Post last modified:27 June 2021
  • Reading time:2 mins read

Exam Name: Semrush Backlink Management Exam

Exam URL: https://www.semrush.com/academy/exams/backlink-management-exam

This free test consists of 7 questions which will check your competence in Semrush tools that help to track your website’s online visibility, and analyze Google’s SERPs. After passing the test, you will be awarded with an official certificate proving your expertise in these tools.


Before you start, review the information below:

  • You will be asked 10 questions.
  • You are allowed 15 minutes for the exam.
  • To pass the exam, you need to score at least 70%.
  • The exam and certification are 100% free.
  • You can immediately retake the exam.

How does Google discover pages and links?

  • robots.txt tells it what to do
  • Spiders crawl pages and follow links
  • Quality Raters check things manually

What is the best type of link?

  • Links from press releases
  • Internal links with strong anchor text
  • Social media links pointing to your site
  • Links you buy
  • Links you earn because you’re awesome

Which SEMrush tool helps you find backlink prospects and even send your outreach emails right from inside the tool?

  • Backlink Analytics
  • Link Building Tool
  • Backlink Gap

The SEMrush toolset uses a link authority metric called …

  • Domain Authority
  • Trust Score
  • Trust Flow

If you’re hit with an algorithmic link penalty, you’ll receive a message in Google Search Console.

  • TRUE
  • FALSE

When using unlinked mentions to build links, you’re looking for:

  • Forums where people are complaining about your business
  • Directory sites that list your business
  • Other websites who mention your business but don’t link to you
  • Mentions of your brand on social media

Sponsorships are a link building tactic that you should avoid, because you’re basically just buying a link

  • FALSE
  • TRUE

When doing link research, when should you look for the contact information for each opportunity?

  • At the end of your campaign when you’re ready to do outreach
  • Once you’ve decided to go after that particular link
  • While you’re doing the research, so it saves time/effort later

One of your customers shared a link to your site on their Facebook. What type of link would it be?

  • Follow link
  • Nofollow link
  • Widget embed

Which SEMrush tool will help you find unlinked mentions of your site?

  • Brand Monitoring
  • Backlink Audit
  • Backlink Gap

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