Marketing Essentials / Business Statistics / Marketing Management

What is Consumer Research? Developing, Collecting, Designing

What is Consumer Research? Consumer research is the process and tools used to study the consumer behavior. Marketers carry out consumer research regularly to know…

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31 July 2020

Business Statistics

What is Statistics? Importance, Scope, Limitations

What is Statistics? Statistics may be defined as the collection, presentation, analysis and interpretation of numerical data. Statistics is a set of decision-making techniques which…

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30 July 2020