Hypothesis Testing Once you have generated a hypothesis, the process of hypothesis testing becomes important. More accurately, you should have two hypotheses, the alternative and…

What is Hypothesis? Hypothesis is a prediction of the outcome of a study. Hypotheses are drawn from theories and research questions or from direct observations.…

What is Sampling? The terminology "sampling" indicates the selection of a part of a group or an aggregate with a view to obtaining information about…

4 Levels of Measurement Measurement may be classified into four different levels, based on the characteristics of order, distance and origin. Nominal measurementOrdinal MeasurementInterval measurementRatio…

The role and significance of research in aiding business decision is very significant. The question one might ask here is about the critical importance of…

There are two method of collecting data: Methods of Collecting Primary DataMethods of Collecting Secondary Data Methods of Collecting Primary Data The following are the…

What is Data? Data are facts, figures and other relevant materials past and present serving as bases for study and analysis. Meaning of Data The…

What is Research Methodology? It is the procedure that helps to systematically proceed in steps to solve a research problem. Research methodology is a broader…