SEMrush Advanced Competitive Research Exam Answers

  • Post last modified:1 July 2021
  • Reading time:2 mins read

Exam Name: SEMrush Advanced Competitive Research Exam

Exam URL: https://www.semrush.com/academy/exams/advanced-competitive-research-exam

Have you completed our advanced competitive research practices course? Then you’ll be ready for this free online exam to test your new skills. If you’re successful, you’ll earn a certificate to showcase your knowledge.


Before you start, review the information below:

  • You will be asked 5 questions.
  • You are allowed 7 minutes for the exam.
  • To pass the exam, you need to score at least 70%.
  • The exam and certification are 100% free.
  • You can immediately retake the exam.

True or False: With the help of Traffic Analytics, you can find data about top destinations that visitors reach directly through hyperlinks on the analyzed website.

  • False
  • True

True or False: Analyzing competitors’ referral links with the help of SEMrush tools (such as Traffic Analytics, Backlink Analytics, Market Explorer and Topic Research) can be a pipeline for finding potential affiliates.

  • False
  • True

True or False: To understand your competitors’ digital marketing tactics in detail, you should focus on their strategies and performance in PR and Social rather than in SEO and PPC.

  • False
  • True

Which of the following media buys will work for your business if you are in a restricted industry, and need to focus more on experimental platforms? Choose three options.

  • TikTok 
  • Facebook 
  • Reddit 
  • Twitter 
  • Quora

Which SEMrush tool will help you understand what kind of customers are the core audience of your new market (their typical interests, average age and gender)?

  • Market Explorer
  • Organic Research
  • Topic Research

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