What is the “Bounce Rate” in Google Analytics?

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Below is the answer given for What is the “Bounce Rate” in Google Analytics?

What is the “Bounce Rate” in Google Analytics?

(select all answers that apply)

  • The number of times unique users returned to your website in a given time period
  • The percentage of sessions in which a user exits from your homepage
  • The percentage of total site exits
  • The percentage of visits when a user landed on your website and exited without any interactions

Correct Answer:

  • The percentage of visits when a user landed on your website and exited without any interactions

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