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    • Operations Research
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    • Business Communication
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Customer Relationship Management

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Future of CRM

  • Post last modified:27 January 2024
  • Post category:Customer Relationship Management
  • Reading time:10 mins read

Emerging Trend in CRM CRM is probably one of the most discussed theories for global competition. It is a well-known fact that CRM is currently applicable to most of the…

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Analytical CRM

  • Post last modified:26 January 2024
  • Post category:Customer Relationship Management
  • Reading time:12 mins read

Service Quality CRM helps in many internal projects of the company such that it provides effective measures for the inclusive growth of the company. A CRM system is designed in…

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Secure CRM and Customer Privacy

  • Post last modified:25 January 2024
  • Post category:Customer Relationship Management
  • Reading time:30 mins read

What is Customer Privacy? Customer privacy or consumer privacy refers to a practice of handling and protecting the sensitive personal information provided by customers in the course of day-to-day transactions.…

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Sales Force Automation

  • Post last modified:19 January 2024
  • Post category:Customer Relationship Management
  • Reading time:15 mins read

Automation in Sales Process Customer Relationship Management (CRM) and sales automation software are terms that refer to technology that is aimed to streamline sales organisations by automating sales processes and…

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CRM Technology Selection, Development, Delivery and Measurement

  • Post last modified:25 January 2024
  • Post category:Customer Relationship Management
  • Reading time:12 mins read

One of the owners/primary operator’s responsibilities in the execution of a capital project is to guarantee that the appropriate projects are chosen. This involves establishing a strong match with the…

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CRM Implementation

  • Post last modified:12 January 2024
  • Post category:Customer Relationship Management
  • Reading time:32 mins read

CRM Implementation The CRM implementation matrix captures many procedures and activities. This matrix is divided into two dimensions and covers a wide range of potential activities: Customer dimension: Various stages…

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CRM Measurement: Customer Equity and Customer Lifetime Value

  • Post last modified:6 January 2024
  • Post category:Customer Relationship Management
  • Reading time:17 mins read

What is Customer Equity? Customer equity as a result of customer relationship management (CRM). Customer equity is defined as the sum of the discounted lifetime values of all of the…

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CRM Strategy Cycle: Acquisition, Retention and Win Back

  • Post last modified:6 January 2024
  • Post category:Customer Relationship Management
  • Reading time:8 mins read

CRM Strategy Cycle Traditional marketing worldwide practice can result in nuancing revenues and maximising profits, but spending customer space, while it may be a suitable approach at times, will not…

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CRM Strategy: Planning, Process and Structure

  • Post last modified:6 January 2024
  • Post category:Customer Relationship Management
  • Reading time:29 mins read

What is CRM Strategy? A CRM strategy is a game plan for improving the interaction between the customers and the sales, marketing, and customer support departments. The term “customer relationship…

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Data Reporting in CRM

  • Post last modified:4 January 2024
  • Post category:Customer Relationship Management
  • Reading time:9 mins read

What is Data Reporting in CRM? Data reporting in Customer Relationship Management (CRM) refers to the process of collecting, analyzing, and presenting data related to customer interactions and activities within…

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