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Brand building process refers to enhancing a brand’s equity directly through advertising campaigns and indirectly through promotions. A well-planned brand building process follows many sequential steps, which are contextual, and thus cannot be generalized for all brands.
Assessment centres are a series of exercises commonly used by employers to test skills not readily assessable from an interview alone. Assessment centre is a method used particularly in military or management.
Public speaking is a talk given to a large gathering. It is given on various occasions. Its aim is usually to encourage, appreciate, congratulate or entertain; it is usually followed by applause from the audience.
What is Grapevine Communication? Grapevine communication is a form of informal communications in business that develops within an organisation. Large organisations, where there are many…
International businesses are required to recruit, train, motivate, nurture and retain apart from effectively utilizing their services at all levels of functioning be its corporate office, at the foreign production units plants, therefore, the process of procuring, allocating and effectively utilizing human resources in international business is called International Human Resource Management.
Download Company Law Notes, PDF, Books, Syllabus for MBA, BBA, BCOM 2020. We provide complete company law notes. Company Law study material includes company law…