Advanced Competitive Research Practices with Semrush Answers (2024)

Exam Name: Advanced Competitive Research Practices with Semrush

Exam URL: https://www.semrush.com/academy/courses/advanced-competitive-research-course/

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True or False: With the help of Traffic Analytics, you can find data about top destinations that visitors reach directly through hyperlinks on the analyzed website.

• False
• True

True or False: Analyzing competitors’ referral links with the help of SEMrush tools (such as Traffic Analytics, Backlink Analytics, Market Explorer and Topic Research) can be a pipeline for finding potential affiliates.

• False
• True

True or False: To understand your competitors’ digital marketing tactics in detail, you should focus on their strategies and performance in PR and Social rather than in SEO and PPC.

• False
• True

Which of the following media buys will work for your business if you are in a restricted industry, and need to focus more on experimental platforms? Choose three options.

• TikTok 
• Facebook 
• Reddit 
• Twitter 
• Quora

Which SEMrush tool will help you understand what kind of customers are the core audience of your new market (their typical interests, average age and gender)?

• Market Explorer
• Organic Research
• Topic Research