What setting must be enabled to view data in Demographics and Interests Reports?

• Content Grouping
• Advertising features 
• User permissions on the view
• In-Page Analytics

What report would best help identify potential browser issues with website traffic?

• The Active Users report
• The New vs Returning report
• The Browser & OS report
• The Source/Medium report

What report shows what mobile devices were used to view a website?

• The Exit Pages report under “Site Content”
• The Landing Page report under “Site Content”
• The Engagement report under “Behavior”
• The Devices report under “Mobile”

Which Traffic Source dimensions does Google Analytics automatically capture for each user who comes to your site?

• Source, Keyword, Campaign name
• Source, Medium, Keyword
• Source, Medium, Campaign name
• Medium, Keyword, Campaign name

Which “sources” are available in Google Analytics?

• googlemerchandisestore.com
• Email
• Google
• (direct)

Which “mediums” are available in Google Analytics?

• organic
• cpc
• mail.google.com
• referral

Which “channels” are available in the default Channels report?

• Organic Search 
• Device
• Display
• Direct

What report can show how particular sections of website content performed?

• Location
• Content Drilldown
• Frequency and Recency
• Top Events

What report lists the website pages where users first arrived?

• Events > Pages
• All Pages
• Exit Pages
• Landing Pages

What report should be used to check if users are leaving from important pages on your website?

• Landing Pages report
• All Pages report
• Exit Pages report 
• Pages report under Events